The client is a well-respected homoeopathy doctor based in North West London. Since being in business, the client has had a physical store on the high street and has been facing multiple issues, including:
- Increased rent
- Increased business rates
- Increased cost of utilities
- Increased cases of shoplifting
- Not enough revenues to hire additional help when the client is in a consultation.
- People booking consultations on the phone and not turning up.