A B C..forecasting, personalization, recommendation… X Y Z!

Nearly 60% of consumers believe that their travel experience should deploy the use of AI and base their search results on past behaviour and/or personal preference. VP, Engineering for Travel and Shopping, Google In the same breath, Expedia,, Agoda, AirBnb and others with big enough pockets and expertise in tech have been implementing AI/ML, albeit slowly but steadily! Where does that leave the traditional travel agencies?[…]

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Still looking for your perfect online match?

Online match making started as far back as in the 1950s…using a questionnaire and an IBM 650 machine to match 49 men with 49 women! In over 50 years of its journey most match making apps still show profiles/images based on a superficial matching of individual’s interests, preferences based on profession, financial status, food habits the more interesting ones like seeking instant gratification and based on sexual orientation. All[…]

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‘BIG’ Data, ‘BIG’ Growth; ‘BIG’ Hurdles?

Almost every company worth its salt now talks about Big Data in every breath they take, the early adopters have been able to ride the wave and work their way around the challenges to identify new opportunities for growth.  Recently, McKinsey had estimated that retailers exploiting data analytics at scale across their organizations could increase their operating margins by more than 60 percent and that the US[…]

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Future of the Online Retail Industry and the role of Big Data Analytics

In 2016, total retail sales across the globe were predicted to reach $22.049 trillion, up by 6.0% from the previous year. eMarketer has further estimated sales to top $27 trillion in 2020, even as annual growth rates slow over the next few years, owing to global trends.  Big data revolution is playing a major role in driving these massive figures of growth for the online retail industry. The use of advanced[…]

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Future of Travel Industry and the role of Big Data Analytics

The global travel industry is expected to grow to 10% of Global GDP by 2022, or an annual revenue of around $ 10 trillion. A massive industry that can become a lot more efficient when Big Data is thoroughly implemented in every aspect of travel. (source: Datafloq) With this article, we will be taking an overview of how Big Data Analytics is improving customer experience and increasing business efficiency in[…]

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